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Are you ready to learn about Transitions® Signature® GEN 8™ lenses? Click through this 5 minute presentation and take the quiz.
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To design the next generation of Transitions® lenses, first we need to understand what patients want.
HOW?
By conducting an unprecedented consumer study with > 1000 eyeglass wearers to find what they want photochromic lenses to be:
- Faster?
- Darker?
- More colors?
Source: SSI Consumer Quantitative Study (US), N=1,037 -
Answer:
They want it all!
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What improvement would they expect?
Source: Consumer test Ifop, 2016-2017; N=428 clear lens wearers US/FR/CH. -
Introducing
Delivering improvement in speed with zero compromise to the key attributes patients want, already have and don’t want to lose.
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The Best Overall Photochromic Lenses.*
*Based on achieving the highest weighted composite score among major everyday photochromic lenses across measurements of key photochromic attributes weighted by their relative importance to consumers. -
What does this new frontier look like?
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How did we achieve this technology breakthrough?
With a fully reinvented photochromic system.
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How did we achieve this technology breakthrough?
With a fully reinvented photochromic system.
Disruptive
Nano-Composite MatrixCreates zones where the dyes can move freely -
How did we achieve this technology breakthrough?
With a fully reinvented photochromic system.
New ultra-agile dye generation -
How did we achieve this technology breakthrough?
With a fully reinvented photochromic system.DisruptiveNano–Composite Matrix
New ultra-agile dye generation
The Best Overall Photochromic Lenses.**Based on achieving the highest weighted composite score among major everyday photochromic lenses across measurements of key photochromic attributes weighted by their relative importance to consumers. -
The results:
Transitions® Signature® Gen 8™ outperformed the entire field, including the previous champion - Transitions® Signature® VII - to earn the title:
The Best Overall Photochromic Lenses.*
*Based on achieving the highest weighted composite score among main everyday photochromic lenses across measurements of key photochromic attributes weighted by their relative importance to consumers. -
And they deliver ultimate protection from UV and harmful blue light.
Transitions® Signature® GEN 8™ lenses block at least 20% of harmful blue light* indoors and over 87% of harmful blue light* outdoors.
*Disclaimer: “harmful blue light” is calculated between 380 nm and 460 nm, across materials and colors. -
Giving you the lens you can confidently recommend to everyone, because the need to control light is universal.
This means that nearly every patient could be sensitive to light and an ideal candidate for Transitions® Signature® GEN 8™ lenses.
Source: Consumer test Ifop, 2016-2017; N=428 clear lens wearers US/FR/CH. -
In fact while wearing Transitions® Signature® Gen 8™ lenses:
- 81% are less bothered by bright light
- 83% are less bothered by changing light
- 81% feel their eyes are better protected
- 69% say their eyes are less tired
Source: Transitions Signature Gen 8 Wearers Test, Nationwide US, Kadence, Q1 2019 -
So start the conversation today.
Do you squint when you walk around in bright sunlight?Do you find sudden changes in light difficult to cope with?Do you sometimes feel irritated by harsh light indoors?Do you sometimes have eye strain using your computer?Next
