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“You are the key to patient satisfaction. How you present, display and demonstrate Transitions® lenses products is the single most important factor in your patients getting the products and care they need the most.”
Ric Peralta has worked in and around the optical industry for 35 years. He is currently an optician at Focal Point Optometry and the owner of the Optical Jedi blog, which started as an education blog but is now a forum for industry education through speaking engagements and private consultations.
In 2024, Ric helped bring Transitions® Certified Live to the West Coast, expanded his educational outreach through trade publications and Instagram Reels, and inspired the next generation by presenting at local school career events. He also coaches staff nationwide on culturally responsive ways to present Transitions® lenses and extends his advocacy beyond the optical field as a board member of the diabetes nonprofit GrownUpT1Ds.
Vision Source is a network of 3,000 private practices across the United States. Vision Source supports the network by partnering and collaborating with industry experts such as Transitions to provide unique opportunities for Vision Source members.
In 2024, Vision Source advanced training across all 115 regions through workshops, online learning, and regional roadshows, including Transitions® Certified Live events. Their colleague-to-colleague approach and 100,000+ course completions on the Vision Source Learning platform drove measurable growth in patients receiving Transitions lenses and improved vision.
With eight locations across Central Florida, Eye Specialists of Mid-Florida, P.A. is dedicated to delivering exceptional patient care while actively supporting its community.
In 2024, the practice improved its patient experience with Press Ganey scores above the national average, trained staff with Transitions® GEN S™ demo tools, and hosted monthly light management workshops that produced 12 Certified Transitions® Experts. They also strengthened community impact by providing free eyecare through local partnerships and supporting area nonprofits and businesses, ensuring greater access to health and wellness services.
Theodore & Pringle Optical is a retailer with 177 locations across Canada. They have built a purpose-driven culture that consistently earns recognition as one of Canada’s Top 100 Employers.
In 2024, the retailer advanced education through the Leonardo platform with 12,000+ completed courses, hosted a National Health & Wellness Conference featuring a Transitions training session, and added value for customers by integrating eyewear purchases into the Loblaw rewards program.
Qualified industry speakers can have an opportunity to speak at educational events throughout the year. To become part of the Transitions Speaker’s Bureau attendance at Transitions Academy, the annual educational event held in February is highly encouraged. To learn more and inquire about Transitions Academy benefits, email Transitions customer service.
The Transitions Pro Forum has been created as a way to formally recognize and reward those who are contributing their influence and opinions. Open by invitation only to professionals who have been identified as leaders in their field, the Pro Forum is made up of influential speakers, educators, association members, industry consultants, opinion leaders, eyecare professional managers and business owners.
Transitions Optical regularly seeks feedback from the Pro Forum during their annual term. The insights gained through these partnerships help us to deliver better products and support back to eyecare professionals and the patients who rely on them.
This program is currently at capacity.
The Transitions Open Forum, peer-to-peer, interactive sessions led by a Transitions Pro Forum facilitator will share best practices on subjects from increasing capture rate to providing a patient experience that earns repeat business. For more information or to book a facilitator, please contact customer service.