Capture the demand and drive more patients to your practice with the new Transitions® Consumer Campaign.
We’re accelerating consumer demand through our Transitions® campaign for the remainder of 2026, reaching millions of eyeglass wearers and delivering 662 million impressions*. Through high-visibility media, we’re showcasing the style and protection of Transitions® lenses while guiding patients directly to the Transitions® "Where-to-Buy” Locator where practices like yours can be discovered, and Transitions® Certified Providers stand out with a special badge.
We’re maintaining a strong, consistent presence across the channels consumers use every day from streaming platforms like Disney+ and Paramount+ to YouTube, Spotify, and People Inc. We’re also connecting locally through geo-targeted digital out-of-home ads placed near Transitions® Certified Provider locations, helping drive traffic right to your door.
We’re bringing the brand to life through cultural moments that resonate:
Make Sure Patients Can Find Your Practice
Now is the time to ensure your practice is visible when demand is at its peak.
Get listed on the locator and take full advantage of the exposure.
GET CERTIFIED
Turn Demand into Sales
We’ll help you convert that increased traffic into meaningful patient conversations and Transitions® lens sales with tools, assets, and resources designed to elevate the patient experience.
EQUIP YOUR PRACTICE
*Nielsen Media Impact
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